Casa Rivera Parking was founded by Israel Rivera. Born in Puerto Rico and raised in Hoboken, New Jersey, he's called Dayton home for the past decade and spent nearly all of it in Dayton’s valet industry. Starting behind the wheel parking cars himself, and working his way up to overseeing valet operations for some of the city's busiest upscale venues.

He started Casa Rivera to bring that same level of standard to an independent, locally run company: one where the person answering the phone is the same person accountable for how your event and parking operations runs.